The Way to Choose a Web Design Firm
Simple. You do your homework. Then, you start asking questions and taking notes. There are plenty of website designer out there. You want to go with the finest because your web designer is in essence your partner. You need to pick a designer that takes YOUR business seriously.
What questions do you ask?
There are several critical questions to ask when picking a web designer for your business web site.
Creating your website can be a tricky process. Pick the best web design firm for your business web site is an extremely important decision. And when your business is like most small businesses, you likely do not have web design experience. Building your web site will require some time and work. And working with a web designer is no simple job. So select the right web design firm from the start and avoid do-over’s, which can be time-consuming and costly. Visit Cornerstone Digital for more information.
1. What kind of web experience do you have?
For starters, find out what kind of design experience your prospective design company has. Do they have experience with content management systems such as Joomla or Drupal, do they have experience working with “raw” HTML? Has the internet design company created web sites like yours? Do they have relevant industry experience? If you want to sell products through your web site and accept credit card payments, does the internet design company you’re considering have experience with e-commerce hosting?
2. Do you have a portfolio I can review?
An experienced web design firm will have a solid portfolio of internet sites they’ve created for other clients. Request links to other sites the design firm has created and examine each one. Would you like what you see? Do the websites have a design that appeals to you?
3. Have you got any references?
In addition to reviewing web sites, ask for customer references. Speak to their clients and ask them about their experience with the internet design firm. Were they pleased with the results? Did they get what they paid for? How much did they pay? Would they recommend them? Just how long can it take? What didn’t they like about the business? How responsive was the company when they had questions?
4. What are your costs?
The most important step in pricing is to make certain the potential design company outlines each the prices related to the job and puts it all in writing. Never enter into a deal unless all of the costs are well understood up front.
Ask them a little about how they manage obligations. Should they respond in a business-like and skilled fashion, this is a great sign. Should they throw out answers like – “Don’t worry, we will be able” or “Whatever you’re comfortable with”, do not be duped. That is trouble waiting to happen. Get the price in writing before you begin the project.
5. Do you have experience with search engine optimization?
Most small business owners do not have it in their budget to hire another marketing company to operate on search engine optimization (search engine optimization ), so it imperative that your web designer has experience in SEO. A fantastic designer will know that design and SEO go awry. Designing a web site for search engines with a “clean” code that utilizes cascading style sheets is essential to getting your content indexed in the top search engines, such as Google and Bing.
6. Do you have experience with social networking marketing?
Many marketing firms do know the first thing about interpersonal media marketing. These companies are stuck in the past and are not as successful as they pretend to be. Make certain that you work with a designer that knows how to prepare a Facebook fan page for your business and design a customized Twitter profile. This is important as you will want your social networking properties to the net with the design of your web site. The web site and societal networking pages must match one-another.
7. What’s your procedure for designing or building a web site?
Make sure that you ask your prospective web design firm about the process that they use? Can they design a web site or do they construct an internet site? An experienced Internet professional must understand the difference between both of these concepts. If they don’t, they’re probably not as experienced as they claim to be. Building a web site is a highly technical procedure when designing a web site is an extremely creative procedure. Many marketing firms specialize in web site design that does not necessarily require any web development skills whatsoever. At precisely the same time, many firms design web sites, however, out-source the creative section of the project. Find out from the beginning what the process if for your firm that you are thinking about.
8. Just how long will it take?
Perfectionism can be a huge stumbling block in the fast-paced world of the Internet. Some designers are unable to compromise between time and quality to market requirements. Evaluation: See how long it takes until you receive a proposal.
9. Which kind of support is provided after the site launch?
If your design company doesn’t provide website maintenance, you may want to continue looking. Most reputable design companies will offer “post-launch” maintenance for businesses that do not have an in-house webmaster.
10. Which web hosting providers would you utilize?
If your design firm does not understand the first-names of the contact in their preferred web design firm, then that must raise a red flag. Most reputable web designers know not to select a web server only since they are the most popular or because they offer you the least expensive internet hosting. A reputable web design company needs to understand who to call and getting results! Does your web designer operate with a green hosting firm? Environmentally-friendly hosting is becoming more and more popular for business sites seeking to implement an eco-policy.
Finding just a little awareness about the W3 is hard, even in a niche market (particularly in a niche market). You have less than 10 minutes to convince a site visitor to stay around long enough to find out about the quality of your services, your products, or your message. Web surfers are jagged out on information overload. When they don’t see what they need to view on your house page or a landing page they bounce. Thus, making a statement about your corporate culture and your business’ core values has to happen in the blink of an eye. Visitors will never even see the “About Us” page in case you don’t create a fantastic impression – in 10 minutes. Thus, go green! An emblem or banner proclaiming that you employ green hosting makes a direct statement about your online business. It says that you care about the environment.
Do your homework when choosing a web design firm.
Excellent designers are imaginative people who have to think from the box. Finding a fantastic web designer is getting harder and harder. The fantastic designers are being snatched by bureaus and large jobs. They’re overloaded with work and often, you won’t understand about them as they don’t have time (or desire ) to market themselves. Doing your homework and asking the ideal questions is important to determine if they are right for the job.