No matter how long you’ve been running your business. Your goal is to make more sales and gain more profits. One way to do this in a modern world is to build a website, let people visit it, and turn them into customers. The most effective technique to achieve this is through SEO.
But before that, you have to choose a platform to host and build your website. Since its launching in 2003, WordPress has been one of the most popular software choices for a blog post. And in recent years, non-blogging websites have also started using it as their content manager software.
So, what’s with WordPress? Should you use it for your business? Besides finding WordPress support easier, here are some of the many reasons why you should use it:
1. Easy to Use
WordPress is easy even for beginners, yet it’s powerful for web developers. It is a versatile tool for website projects, including blogs, business websites, discussion forums, personal homepages, social media and networks, news portals, and portfolio websites. With its intuitive interface, you can easily add new pages, images, blog posts, etc.
Many are confused with WordPress.com and WordPress.org, though. Remember that the first one is what most bloggers use because it’s free, and you can publish your first post instantly. Whereas WordPress.org allows you to create a custom website with WordPress for it. You can also control everything in WordPress.org as opposed to WordPress.com, which you can’t manage even the display ads.
Since it’s easy to use, you don’t need to spend so much of your time learning how to use it. What’s surprising is that you can build a website faster with that small amount of time learning. Like any other website, WordPress also uses universal-end languages and a variety of tools, including:
3. Easy for SEO
WordPress focuses on user experience by featuring themes and plugins that work together to make websites user-friendly, attractive, and professional. Because of this, visitors are most likely to stay longer, boosting your ranking. In case you’re not aware, Google rewards websites that provide a great user experience.
It’s also easy to optimize images for SEO on WordPress. Since images are essential in blog posts, it makes your blog interesting and readable, making the audience stay longer. On top of these, WordPress has amazing plugins that help with your website speed.
4. It Is Responsive and Mobile-Friendly
WordPress makes websites responsive and visually appealing on any device with its themes. So, whether an audience uses a computer or a mobile phone, the layout will adjust to their screen size. Since a significant portion of traffic is mobile-based these days, this is a smart way to attract visitors.
5. WordPress Has Huge Support Community
Anytime you need help or assistance for your website for some reason, anyone skilled in MySQL and PHP can lend a hand. They can solve problems related to back-end functionalities. For front-end issues, someone with basic knowledge about HTML and CSS may be of help. For more serious concerns, such as SEO website audit, hiring professionals will be your best option.
Overall, WordPress offers incredible tools to build professional websites fast. At the same time, it’s a gem for those who just started web development. Depending on your goals and what you want to create, WordPress is worth giving a try.
If you’re seriously looking for ways to boost your sales, consider working with specialists, such as Figment Agency.